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New Regional Managers join Viessmann

Peter Spurway and Laurence Allison join Viessmann as Regional Sales Managers

Laurence Allison & Peter Spurway

15 December 2023

Heating systems manufacturer Viessmann has strengthened its national sales team with the appointment of two new Regional Sales Managers.  

Laurence Allison joins as Viessmann Regional Sales Manager (Residential & Commercial) for Scotland. Based just south of Edinburgh, Laurence is a heat pump specialist with a deep knowledge of the Scottish market. Prior to joining Viessmann, he worked at NIBE, EON and Dimplex.

Peter Spurway joins Viessmann as Regional Sales Manager (Residential) for the South of the UK, covering much of England and Wales. Peter worked previously at LG Electronics where he was Head of External Affairs & Policy for heat pumps. He has also held sales management roles at Vaillant, Baxi and Strebel.

Both Regional Sales Managers will head up teams of Area Business Managers, reinforcing their efforts to support installers and merchants in the sale of Viessmann’s full domestic product range.  

Viessmann’s sales teams report into Chris Johnson, UK Director of Sales. The third UK region for the residential market is covered by Regional Sales Manager for the North, Gareth Williams.

Peter Spurway said, “It's a very exciting time to be joining Viessmann as we continue to launch products and digital tools that see the company offering customers everything they need to generate and manage their own domestic heat and power. I’m already enjoying working with our fantastic team of Area Business Managers, who are on hand to help installers advance the energy transition.”    

Laurence Allison said, “Viessmann is well established in Scotland where it has a strong track record of providing reliable heating solutions in both the residential and commercial  sectors. The company’s new and innovative heating and energy products and systems will address many of the challenges associated with Scotland's zero emissions  ambitions. Viessman is investing significantly  in Scotland to provide strong customer contact and support in the specification, education and supply of  state-of-the-art products.


About Viessmann

We are Viessmann, a family business. Founded in 1917 as a heating technology manufacturer, today we are the world's leading provider of sustainable climates in buildings (heating, cooling and air quality) and renewable energy solutions.

Our integrated solution offering connects products and systems via digital platforms and services, creating climates in buildings that provide optimal personal comfort. All our activities are driven by our corporate mission: "We create living spaces for generations to come". This is the responsibility that drives the 14,500 members of the Viessmann family every day, together with our trade partners.


Press Enquiries

Claire Dumbreck, Propel Technology, claire@propel-technology.com, 07768 773857.


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